If what led you to the wine festival is your love for the delicious wines of the Rioja, you must also visit some of the ancient cellars that are in the neighborhood or in the vicinity of Haro. Names of historical winemakers like Muga, López de Heredia, CVNE, or RODA deserve a tour (must be booked in advance).
In Haro, besides enjoying the Battle of wine and local cuisine with tapas at La Herradura, you can stroll through the streets discovering its historical heritage, making it a perfect place to spend a few days. Churches like St. Thomas, the Basilica de la Vega, Convent of the Augustinians along with the palaces of the Condes de Haro and Paternina show the economic strength that Haro had in the XVI, XVII and XVIII centuries.